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Mindfulness is Too Short: Introducing Timefulnes

We’ve all done it: Flipped on the autopilot switch as we go through part or all of our day.  Driven somewhere and hardly remember the drive.  Started with one click on YouTube or Reddit and fell down the ‘ole rabbit hole, only to emerge an hour later wondering what just happened.  

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And we’ve all felt it: Regret that a day was wasted. Feeling unfilled by what we are doing.  Feeling like we never have enough time.  Feeling like we are constantly rushed or busy. 

On average, we get about 28,800 days to live.  If you’re 25 years old, you’ve already burned through over 9,000 of them.  So why do we let it slip by so easily?  Even worse, why do so many look for ways to ‘kill time’ or ‘pass the time’??  


Time truly is the only resource that over 7 billion people want more of but you cannot buy, yet so many of us let it slip by, go to waste, or take it for granted.

The increasing practice of Mindfulness, a state of active, open attention on the present, is an amazing way to truly appreciate what you are currently doing - helping you actually live more in the same amount of time.  So many successful people that I look up to are strong advocates of mindfulness, including Arianna Huffington, who believes “there are no trade-offs between leading an effective life that will produce results and get stuff done and also being mindful and taking care of that deeper dimension of ourselves”.  

While there are many proven benefits to practicing mindfulness, only focusing on the present moment lacks context/bigger picture implications, which is why it will be equally as important to practice timefulness as well.

Ok, so what is timefulness?  Timefulness is the mental state achieved by focusing one’s awareness on the present moment and behavior (which can be actions, thoughts, or neither) while being aware of and acknowledging the recent and imminent passing of time in relation to how you are currently spending it.  It enables you to actually feel the ebb and flow of time - as well as time slipping by. 

This has so many benefits, including:

  1. Helping you better decide how you allocate and spend your time so you don’t waste it 
  2. Being more satisfied and fulfilled by your moments, hours, days, weeks, months, and years
  3. Enabling you to spend your time with intention, not losing it to ‘time sucks’ that give you nothing in return
  4. Comprehend and appreciate what a week is, a day, an hour, a minute…and what you can do with it

And it all starts with awareness.  We are working tirelessly to help bring you the tools that can help you become aware of the ever-present river of time.  

So stay tuned for more on timefulness and, in the meantime, see if you can start to become more aware of that feeling of time passing by - and what you recognize it, make sure you are fully appreciating this precious resource.

Take care,

P.S. If you want to learn more about Timefulness, please let us know

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